Resources
One University Learns Automated Mailings Work for Lead Response
This case study describes the challenges facing a leading university. The university wanted to respond to incoming leads by sending a personalized self mailer to the inquiring student within 24 to 48 … more
Ordering Portals
EU Services offers more than just one-stop direct mail production. Find out about EU's print and mail ordering solutions to help you improve efficiency and have more control over your direct mail … more
Personalization to Increase Donations
Learn how to use personalization to increase donations using a fundraising application idea.
What’s inside A mass enrollment package that demonstrates how to add simple personalization, … more
Planning for Success: A Guide to Planning a Direct Mail Campaign
Executing successful direct mail campaigns can be a difficult task. Effective planning of the campaign can make that difficult task much simpler. That’s why we’ve developed a guide to … more
Postage Rates - January 2012
With First Class and Standard mail rates having increased an average of 2.13% as of January 2012, Direct Marketers will want make sure that they are adjusting their budgets to accommodate for the … more
Postage Rates - January 2013
Rates are up again this year but have no fear this printable postage chart has you covered. It includes standard and first class rates including non-profit rates for all presort levels. It is … more
Postcards Pack Power In Direct Mail
Do you know that 78% of mail recipients read their mail over the trash can? Learn when to use a postcard in your direct mail campaigns and how to be successful when using postcards in a marketing … more
Publisher’s Direct Mail Test Yields Impressive Results
This case study describes how EU Services' package improvement process was able to take a publisher's aging control package, make simple and cost effective changes, and deliver a 40% increase in … more
Seeing Your Customers as Individuals
Learn ways to make variable data personalization work for your direct mail and marketing campaigns and the way VDP can help build stronger relationships with your clients and potential customer. … more
Standard Data Processing Practices
Since your data is an extremely important component to the success of your mailing, we address common questions and take some of the mystery out of data processing.
What’s inside
Simple … more