Customer Service and DM
A white paper detailing current research into the changing nature of today's consumer and how savvy marketers have effectively turned to a new toolbox, digital-age direct marketing capabilities, to enhance and sustain meaningful relationships aimed at improving customer service.
"Customer Service and Direct Marketing: The New Synergy" and "Keeping Customers in a Down Economy"
- How Does Marketing Relate to Customer Service?
- Customer Service + Direct Marketing = Superior Customer Service
- 4 Direct Marketing Tools That Enhance Customer Service and Loyalty
- 15 Examples of Direct MarketingUsed for Customers Service