Transforming Ideas. Delivering Results
Welcome to the first edition of the Idea Box. This e-communication was developed to provide readers with direct marketing production tips, creative ideas, seminar and webinar offers, case studies, and an interactive survey where subscribers can participate and receive feedback from peers. Many of you were subscribers to our EU Flash e-newsletter and are therefore receiving this e-communication that replaces our EU Flash.

We're excited to get a new publication up and started using the feedback we received from our subscribers. We hope you continue to receive our updates and offers via the EU Idea Box e-communication. We encourage feedback and hope you share this with your colleagues.


Survey Question

What new creative techniques have you tested in a direct mail package with positive results? Click here to take the survey. Stay tuned for next month's edition of the EU Idea Box for results from your peers.
Green Production Tips

With Earth Day and Arbor Day behind us, it's important to recognize that as direct marketers, our concerns with the environment should not be limited to one day or even one week. Being environmentally responsible should be in the forefront of our mind every day. Each one of us is in a unique position to help conserve paper and energy resources used in direct mail production and transportation. You can help reduce the amount of material delivered to your community landfill and, at the same time, increase your return on investments. Learn more about how to reduce your carbon footprint by requesting a complimentary copy of Green Direct Mail Production Tips.
Upcoming Seminar Offer

EU University announces its last class for the spring seminar series - Navigation Technology - Best Practices in Email Marketing. Mark your calendars for Tuesday, May 20th from 9:30 to 12:30p.m.

In this session, we'll explore key best practices for email design and campaign strategies to help you deliver messages that are eagerly anticipated by your recipients. We will also examine testing and measurement techniques to help you refine your programs.

This all-new seminar will be presented by Stephen Guerra, Email Communications Strategist for Silverpop. Register by requesting a form at www.euservices.com
649 North Horners Lane . Rockville, MD 20850 . 301.424.3300